The Ford F-150 is a benchmark pickup truck that needs no introduction. However, the 2015 model takes market dominance to a whole new level with its aluminum frame and body. Ford made a bold move against the market gurus, who were skeptical about the price point of an all-aluminum truck, and their decision seems to be paying off quite well.
The use of aluminum increases the base price but reduces overall fuel consumption due to weight loss. Hence, your long-term gas bills are bound to stay grounded. Ford is pretty seriously about the production of the vehicle and does not want any trouble along the way. Hence, production is currently on in full force at their Kansas facility.
Aluminum is an expensive fix and hence any form of repair will set you back by an extra $300. However, if you can stay away from accidental damage to the body, you will save up in the long run. Its resale value is considerably higher than the predeceasing models. According to initial speculations, the 2015 Ford F-150 retains 60% of its initial value even after three years on the road, as opposed to the GM Silverado’s 51%.
The Dodge RAM sits further down the line with 46%. However, the Toyota Tundra is the only decent competitor in the class, retaining 63% of its initial value. Ford plans on balancing production and supply, in order to maintain a high demand. Ford had sold 650,000 units of the F-150 back in 2013, although, they expect a drop in sales this time around. However, the company has added another 2,700 employees, which should pick up the pace quickly.
Ford currently plans on increasing production to 700,000 units per year, and the target is likely to be met within the next financial year. If you’re waiting for the 2015 Ford F-150 to hit a showroom near you, you don’t have to wait for long. The experts were initially skeptical about Ford experimenting with an American icon – the pickups! Current statistics, however, have rested all speculations.